Job Description

Apple's Worldwide Product Marketing team is seeking a Market Research professional to support customer insights for the App Store and Developer Relations. The role involves utilizing innovative research methodologies and analytics to translate data into actionable insights, focusing on consumer behavior and business issues.

Requirements

5+ years of demonstrated success in customer insights / market research in a consumer technology / consumer media company or market research firm preferably in a global role.
Highly analytical, intellectually curious with proven track record in quantitative and qualitative survey analysis.
Able to communicate research clearly and concisely across audiences and partners, with the ability to explain analytical outcomes in business terms.
Experience in using survey tools (such as Qualtrics and Decipher) to program and lead survey projects.
Expertise with application of a broad range of research techniques and methodologies: e.g. cross-tabulations, maxDiff, segmentation and cluster analysis, conjoint / discrete choice, predictive analytics, etc.
Familiarity with Python Pandas / R / SPSS / Stata / SAS, as well as Excel, Keynote and Jupyter Notebook a plus.
Bachelor’s or Advanced degree in business, management, statistics, economics, market research or human behavior.

Responsibilities

Partner with clients in the App Store / Developer Relations organizations to identify business issues to be addressed, and synthesize from disparate sources to provide a comprehensive view of the consumer and marketplace.
Drive the research end-to-end: from developing learning plans, managing research vendors, questionnaire design, programming surveys, analysis, statistical testing to synthesizing findings and delivering presentations.
Bring sophisticated analytical expertise and innovation to research projects, including recommending alternative approaches where appropriate.

Benefits

Employees at Apple are often offered comprehensive benefits that support physical and mental well-being—flexible medical plans, confidential counseling, onsite wellness centers at major campuses, and resources for fitness and daily life. Families typically receive fertility support, paid parental leave with gradual return, caregiving leave, and dependent-care guidance, while financial perks commonly include stock grants (with purchase discounts), 401(k) matching, and income-protection coverage. Employees also see robust time off, Apple University learning and tuition reimbursement, donation matching and paid volunteer hours, and deep product and partner discounts.