JobsSoftware Engineer 5 - Ads Audience Activation
Job description
The role is part of the Ads Audience Activation team at Netflix, which focuses on ingesting and activating Advertiser Custom Audiences and Conversion Events. The team is responsible for creating retargeting audiences based on engagement and conversion signals. This position involves designing and building scalable systems for online advertising platforms while ensuring compliance with legal regulations. The ideal candidate will thrive in a fast-paced environment and contribute to the development of a world-class ad tech ecosystem.
Requirements
- Experience designing and building scalable batch and streaming advertiser custom audience data onboarding and activation systems for online advertising platforms.
- Practical experience with streaming event architectures and related technologies such as Kafka and Flink.
- Familiarity with legal compliance and the changing landscape of ads regulations around the world.
- Proficiency in programming languages such as Java, Python, C++, or similar, with a strong grasp of software development principles and design patterns.
- Experience in developing distributed cloud-based applications and proficiency in modern programming languages, preferably object-oriented.
- Proven experience in handling data at extremely large volumes with big data tools like Spark, and building high throughput low latency distributed systems.
- Broad knowledge of ad tech and advertising landscape, programmatic advertising, and digital marketing trends.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
- Excellent communication, negotiation, and relationship-building skills.
Responsibilities
- Ingest and activate Advertiser Custom Audiences and Conversion Events.
- Create retargeting audiences based upon engagement and conversion signals.
- Build ingestion and processing services for third-party advertiser signals.
- Leverage targeting, measurement, and downstream optimization systems.
Benefits
- Employees at Netflix are often offered flexible, people-first benefits—unlimited time away, generous parental leave, global family-forming support, mental-health programs (mindfulness, free counseling/coaching), and health coverage tailored by country. Financially, Netflix pays at personal top-of-market and lets employees choose their mix of cash vs. fully-vested 10-year stock options, alongside donation and volunteer matching. Convenience perks can include trust-based travel/expense policies, relocation support, and “Work, Not Drive” rideshare flexibility.
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