This role involves partnering with consulting teams and clients to understand business objectives and lead the research process from design to insights. The position is part of the Growth Marketing & Sales Solutions team, focusing on generating qualitative and quantitative insights for B2C and B2B markets. The successful candidate will engage in client-facing projects, develop research strategies, and analyze data to provide actionable recommendations. The role requires resilience and a commitment to continuous learning and collaboration within a diverse global community.

• Bachelor's degree required; master's degree preferred.
• 4+ years of market research experience with a strong emphasis on quantitative experience and consumer and shopper insights.
• Well versed in usage and attitude measurement, brand equity measurement, concept testing, product testing, and segmentation.
• Advanced business knowledge and ability to translate business objectives into research objectives.
• Full understanding of research techniques, information sources, and statistical analysis/analytic techniques relevant to the role.
• Outstanding interpersonal and influencing skills.

• Partner with consulting teams to strategize research plans and lead the end-to-end research process.
• Engage in client-facing projects to design research strategies that meet engagement objectives.
• Advise on the analytics plan, including advanced modeling, and help analyze and synthesize findings.
• Work with preferred vendors to program and field research to ensure high-quality data.
• Contribute to firm knowledge initiatives and collaborate with other consultants to develop original tools and points of view.
• Manage multiple projects and deliver results on time.

• Employees at McKinsey are often offered a comprehensive benefits package, including medical, dental, and vision coverage, prescription benefits, mental-health resources, expert medical opinions, and travel emergency protection. Financial benefits typically include retirement contributions and savings plans, life/accident/disability insurance, tax-advantaged accounts, and financial coaching. Many roles also feature generous paid time off (including volunteering days), flexible/hybrid work options, family care support (parental leave, fertility/adoption/surrogacy assistance, backup care), tuition reimbursement, transportation benefits, discounts, and matching gifts.